Flashback...

Extracted from "Is bigger better?" in Australian Reseller News, 14 May 2008...

While pointing out there has never been any real technical barriers to going bigger, Compucon Computers' marketing communications manager, Greg Schroeder, said price had traditionally held customers back. Now that larger screens have become more cost effective they are starting to go mainstream.

"I think it is coming mostly from the manufacturers' side," Schroeder noted. "They have a fairly rapid turnover of product. Every couple of months there is a new model in the range, which means that what we are buying from AOC [as a distributor] is quite responsive to the manufacturing side because we're not talking about stocking a model for six months. It's based on offering models for a similar price to previous models but it happens to be wider or larger.

"Over the past year we have seen an almost complete shift towards larger, widescreen monitors, which applies equally to consumer and small business markets. I think this has been largely value-driven - as widescreen models have dropped towards the 'floor price' of 4:3 models, customers can get more screen space per dollar. We have still had one or two 4:3 models available but demand has been negligible for months."